marketing research company

CMI’s Paul Gondek and Alisa Hamilton to Co-Present with Deanna Schwarz of Pfizer at 2013 PRMG Annual National Conference

marketing research companyATLANTA, Ga., March 7, 2013 (SEND2PRESS NEWSWIRE) — CMI and Pfizer will co-present “Engaging Stakeholders with A Story – 3 Tips to Improve Research Reporting” at the PMRG’s upcoming National Annual Conference March 10-12 in National Harbor, Md.

Paul Gondek, Ph.D., vice president of client solutions, and Alisa Hamilton, vice president of research services for CMI, developed the presentation with Deanna Schwarz, Director of Business Analytics and Insights for Pfizer Established Products. As part of the “Thriving Professionally” track, they will share how research findings and insights can be presented in an engaging way to walk participants through a story and transform the way research findings are shared throughout an organization.

The presentation will be based on actual results of a recent study conducted of mothers of children with a medical condition to evaluate opportunities for a medication. This research is a very powerful story of the patient journey from recognizing preliminary symptoms through diagnosis and treatment.

This year’s PMRG Annual National Conference (ANC) will focus on the intrinsic value that an evolved healthcare marketing researcher must bring to today’s global brands and organization – value as a forward-thinking consultant, who not only provides the insight, but the foresight to make those “now what?” recommendations and to thrive in any challenging environment. For more information about the conference: http://www.pmrg.org/ or event page at http://goo.gl/84oUW .

About CMI:
CMI is a full-service marketing research company that combines comprehensive research expertise with marketing insight to provide clients with a deep understanding of their customers by identifying the choices they make and why. Since 1989, CMI has delivered unique solutions to uncover opportunities, optimize marketing strategies, and improve performance for clients in consumer and B2B markets. CMI’s experienced team of market research consultants leverages a wide range of qualitative and quantitative methods and technologies to translate research into insights and insights into actions. CMI serves primarily Fortune 1000 clients. For more information about CMI, visit http://www.cmiresearch.com/ .

About Pfizer:
At Pfizer, we apply science and our global resources to improve health and well-being at every stage of life. We strive to set the standard for quality, safety and value in the discovery, development and manufacturing of medicines for people and animals. Our diversified global health care portfolio includes human and animal biologic and small molecule medicines and vaccines, and many of the world’s best-known consumer products. Every day, Pfizer colleagues work across developed and emerging markets to advance wellness, prevention, treatments and cures that challenge the most feared diseases of our time. Consistent with our responsibility as the world’s leading biopharmaceutical company, we also collaborate with health care providers, governments and local communities to support and expand access to reliable, affordable health care around the world. For more than 150 years, Pfizer has worked to make a difference for all who rely on us. To learn more about our commitments, please visit us at http://www.pfizer.com/ .

NEWS SOURCE: CMI :: This press release was issued on behalf of the news source by Send2Press® Newswire, a service of Neotrope®.


Copyright © 2013 Send2Press NewsWire for Journalists. This content is copyrighted under U.S. and international law and may only be used for non-commercial purposes by news aggregators or under license of the Neotrope® News Network - www.neotrope.net. .
Copr. © Neotrope and the news source - all rights reserved.


read original news on Send2Press NewsWire for Journalists

Paul Gondek Joins CMI’s Healthcare Solutions Practice

ATLANTA, Ga., Sept. 28, 2012 (SEND2PRESS NEWSWIRE) — Paul Gondek has joined CMI to expand the company’s Healthcare Solutions practice to support healthcare, pharmaceutical, and medical device companies. As vice president client solutions and healthcare lead, Gondek will further enhance an experienced pharmaceutical team, using advanced analytics and immersive techniques to provide strategic insights that brand teams can use.

Dr. Gondek has more than 30 years of experience across market research, marketing and brand management, market planning, and consulting. His experience includes 12 years on the client side, and 20 years in senior client service positions with leading research-based marketing consulting firms. His impressive pharmaceutical expertise includes oncology, infectious disease (including HIV and more), diabetes, COPD and other respiratory conditions, cardiovascular and circulatory, women’s health, CNS and pain, aesthetic medicine, OTC medications, a range of devices and diagnostics, and more.

Prior to joining CMI, Gondek spent five years in senior client service positions at two different healthcare-focused market research and consulting agencies, and 15 years as President of his own market research and consulting company. He holds a PhD and MA in Social Psychology and MS in Statistics from the University of Connecticut, and did post-doctoral work in post traumatic stress disorder (psychiatric epidemiology) at Western Psychiatric Institute of the University of Pittsburgh.

“Paul is a great new leader for our dedicated Healthcare team and will be responsible for ensuring that our service to pharmaceutical, healthcare, and medical devices clients – and the solutions we offer – are second to none,” said Chet Zalesky, president of CMI. “Many of our healthcare clients have worked with Paul in the past, so they are just as excited as we are that Paul is now leading our team.”

For more information on CMI’s Healthcare solutions, go to: www.cmiresearch.com/healthcare or www.cmiresearch.com/pharma .

About CMI:
CMI is a full-service marketing research company that combines comprehensive market research expertise with marketing insight to provide clients with a deep understanding of their customers by identifying the choices they make and why. Since 1989, CMI has delivered unique solutions to uncover opportunities, optimize marketing strategies, and improve performance for clients in consumer and B2B markets. CMI’s experienced team of market research consultants leverages a wide range of qualitative and quantitative methods and technologies to translate research into insights and insights into actions. CMI serves primarily Fortune 1000 clients. For more information about CMI, visit http://www.cmiresearch.com/ .

- Photo Caption: Paul Gondek, Ph.D.

NEWS SOURCE: CMI :: This press release was issued on behalf of the news source by Send2Press(R) Newswire, a service of Neotrope(R). View all current news at the Send2Press for Journalists Portal: http://Send2PressNewswire.com/ .


read original news on Send2Press NewsWire for Journalists

CMI Expands Client Solutions Team with New Account Manager and New Qualitative Manager

ATLANTA, Ga., May 23, 2012 (SEND2PRESS NEWSWIRE) — CMI, a full-service marketing research company, has added two new professionals to its client solutions team. Bill Douglas has joined CMI in an account management role, and Valerie Deaton is the newest addition to CMI’s qualitative research team as a qualitative manager.

“Bill and Valerie are wonderful additions to our client solutions team,” said Donna Wydra, senior vice president of client solutions for CMI. “They each possess a wide range of experience turning insights into action, particularly since they’ve spent years on both the client and supplier sides of the business.”

Douglas will be a valuable addition to the Consumer & Shopper Strategy unit, leveraging his experience with companies like Coca-Cola and McDonald’s to help retailers and manufacturers increase sales. He has 18 years of market research experience, including his most recent position as president of Envision Research, Inc., where he managed a wide variety of qualitative and quantitative projects. Douglas has experience in new product development/package design, advertising and merchandising testing/tracking, segmentation, modeling, controlled store tests, focus groups, and ethnographies. He earned an MBA from Darden Graduate School, University of Virginia, and a Bachelor of Science, Mathematics and Computer Science, from Mississippi College.

Deaton will support clients across a wide range of industries and is dedicated to delivering research insights that can inform to client decisions and improve business results. She has international experience across a range of industries, particularly with the complex challenges facing pharmaceuticals, healthcare, and financial services clients. Deaton began her career in market research at the Principal Financial Group in 1989 and worked at Chase Credit Card Services for several years. She honed her skills at several marketing research companies including Roper Starch/Response Analysis Corporation; Matthew Greenwald and Associates; Brintnall & Nicolini, Market Research Inc.; and Zaicom Research Plus USA. She holds a Bachelor of Fine Arts in Speech Communication-Small Group Dynamics, with a minor in marketing from Drake University in Iowa.

About CMI:
CMI is a full-service marketing research company that combines comprehensive market research expertise with marketing insight to provide clients with a deep understanding of their customers by identifying the choices they make and why. Since 1989, CMI has delivered unique solutions to uncover opportunities, optimize marketing strategies, and improve performance for clients in consumer and B2B markets.

CMI’s experienced team of market research consultants leverages a wide range of qualitative and quantitative methods and technologies to translate research into insights and insights into actions. CMI serves primarily Fortune 1000 clients. For more information about CMI, visit http://www.cmiresearch.com.

* Photo Caption: Valerie Deaton joins CMI.

News Source: CMI :: This press release was issued on behalf of the news source by Send2Press® Newswire, a service of Neotrope®. View all current news at: http://Send2PressNewswire.com .


read original news on Send2Press Newswire

Ryan Kocher to Lead CMI’s Analytics Team

ATLANTA, Ga., May 15, 2012 (SEND2PRESS NEWSWIRE) — Ryan Kocher has joined CMI, a full-service marketing research company, as vice president of analytics. Kocher will lead CMI’s analytical sciences team, where he will oversee all of CMI’s analytic service processes and offerings, and guides development of new solutions to help clients understand the decisions their customers make and why.

“We are excited to have Ryan leading our analytics team,” said Chet Zalesky, president and CEO of CMI. “Ryan has an amazing ability to make numbers and models come to life to drive change in organizations. He answers clients’ important business questions in ways that business people can understand.”

Kocher specializes in using analytical approaches and models to guide strategic decisions, providing much more than simply “the numbers” to get to the implications and recommendations for what clients can do next, and forecasts for how the marketplace will react. He has extensive expertise in survey design, data quality control, statistical modeling, and analytic techniques across a wide variety of advanced statistical techniques

Throughout his career, Kocher has served in client-facing roles with responsibility for client service and client development. Kocher spent the last five years at lpsos Chicago where he was director of marketing sciences. There he managed employees in the Chicago, New York, Cincinnati and Brazil offices. Prior to joining Ipsos, Kocher was an account manager at Millward Brown and a research analyst for United Parcel Service. Kocher holds a bachelor’s degree with an emphasis in statistics from the Tabor School of Business at Millikin University. His office will be based in Chicago.

About CMI:
CMI is a full-service marketing research company that combines comprehensive market research expertise with marketing insight to provide clients with a deep understanding of their customers by identifying the choices they make and why. Since 1989, CMI has delivered unique solutions to uncover opportunities, optimize marketing strategies, and improve performance for clients in consumer and B2B markets.

CMI’s experienced team of market research consultants leverages a wide range of qualitative and quantitative methods and technologies to translate research into insights and insights into actions. CMI serves primarily Fortune 1000 clients. For more information about CMI, visit http://www.cmiresearch.com .

* Photo Caption: Ryan Kocher to Lead CMI’s Analytics Team.

News Source: CMI :: This press release was issued on behalf of the news source by Send2Press® Newswire, a service of Neotrope®. View all current news at: http://Send2PressNewswire.com .


read original news on Send2Press Newswire

Go to Top