tagging recent news
Jewelry and Diamond
Whiteflash Captures 2012 BBB Pinnacle Award
May 17, 2012
HOUSTON, Texas, May 17, 2012 (SEND2PRESS NEWSWIRE) — Whiteflash Inc., specialists in Ideal Diamonds and Fine Bridal Jewelry, announced today that it has been selected the 2012 Pinnacle Award Winner by the Better Business Bureau (BBB) for the retail jewelry category in Houston, Texas. This award recognizes Whiteflash as the top retail jeweler in the fourth largest city in America.
Businesses were judged by a panel of experts on many different measures of excellence including best practices in providing clear and complete information about their products and services, assurance policies, innovation in adding value to the marketplace, and above all customer satisfaction.
Bryan Boyne, Vice President of Whiteflash who spearheaded the effort on the part of the company, had this to say about the honor: “Being in the diamond engagement ring business the saying that comes to mind is ‘always the bridesmaid, never the bride.’ We have taken home the Winner of Distinction award for many years, but this is the first time we have been awarded the big prize- the Pinnacle. It is humbling to have been recognized for top honors amongst so many fine jewelers in our great city.”
Whiteflash Chief Operation Officer, Eliezer Eber, was enthusiastic in his comments about the award: “We are especially proud of this honor and feel it is a validation of our commitment to the pursuit of excellence and our dedication to constant improvement. Initiatives like our certification for ISO 9000 and our investment in employee education, which has resulted in numerous team members achieving AJP certification through GIA, have really put us in position to lead our industry.”
CEO Debra Wexler offered this view about the accomplishment: “I am thrilled for our entire team that we have been honored by the BBB with the Pinnacle Award. It takes a total team effort to execute on our mission to deliver a brilliant experience to each and every one of our outstanding customers. It is so satisfying to know that our staff can see all their efforts and dedication pay off in recognition of this magnitude.”
Whiteflash wishes to thank the friendly staff at the Houston BBB for helping making our business community a vibrant one. We also wish to congratulate all 2012 BBB Winners of Distinction. We know that winning that award is a testament to the value that they each add, and that healthy competition is great for the consumer as well as for the further development of the businesses themselves.
About Whiteflash:
Whiteflash is a full scale manufacturing jeweler specializing in Ideal Diamonds, Engagement Rings and Fine Bridal Jewelry. Their A CUT ABOVE® Super Ideal Diamonds are considered by trade experts and diamond connoisseurs to be among the finest in the world.
The award winning Whiteflash.com website, described by Kiplinger’s Magazine as the “Lord of the Online Rings” enables shoppers the world over to view, compare and purchase top quality diamonds, engagement rings and fine jewelry in a convenient and secure environment.
Whiteflash is the first jewelry retailer in the world to attain ISO 9001 certification for total quality management.
For more information, log onto http://www.whiteflash.com or call toll free 877-612-6770.
News Source: Whiteflash Inc. :: This press release was issued on behalf of the news source by Send2Press® Newswire, a service of Neotrope®. View all current news at: http://Send2PressNewswire.com .
Whiteflash Launches A CUT ABOVE(R) Diamond Sweepstakes
May 9, 2012
HOUSTON, Texas, May 9, 2012 (SEND2PRESS NEWSWIRE) — Continuing their tremendously popular Facebook “Give it the Yes Vote and Win” contest series, Whiteflash Inc., leading retailer of ideal diamonds, engagement rings and fine bridal jewelry, announced today another impressive giveaway promotion. By casting a vote between the two members of their internationally acclaimed A CUT ABOVE® Super Ideal Diamond brand, each participant will be entered to win the diamond getting the most votes.
The Whiteflash “Give it the YES Vote and Win” contest is providing everyone the chance to win fabulous diamonds and fine jewelry just by casting a vote. All you need is Facebook and an opinion!
Each participant will simply choose between a 0.412ct A CUT ABOVE® Hearts and Arrows Round Diamond and a 0.496ct A CUT ABOVE® Princess Diamond. Both are certified as Ideal by the American Gem Society Laboratories and have passed all the tests conducted by the Whiteflash gemological team in order to receive the elite designation of A CUT ABOVE®. It is widely considered by diamond experts and connoisseurs to be among the most perfectly crafted diamonds in the world with proven light performance at the very top of the chart.
Whiteflash serves an international clientele and ships ideal diamonds and fine jewelry to over seventy countries worldwide.
Those wishing to enter for a chance at one of these spectacular diamonds can do so by voting on Whiteflash.com website or by going directly to the Whiteflash Facebook page: http://www.facebook.com/Whiteflash.Inc .
After the polls close on June 30, 2012 one lucky voter will be chosen in a random drawing of the participants and will be awarded the diamond with the most votes. So, cast your vote and you may end up looking particularly brilliant!
About Whiteflash:
Whiteflash is a full scale manufacturing jeweler specializing in Ideal Diamonds, engagement rings and fine bridal jewelry.
The award winning Whiteflash.com website, described by Kiplinger’s Magazine as the “Lord of the Online Rings” enables shoppers the world over to view, compare and purchase top quality diamonds, engagement rings and fine jewelry in a convenient and secure environment.
Whiteflash is the first jewelry retailer in the world to attain ISO 9001 certification for total quality management.
For more information, log onto www.whiteflash.com or call toll free 877-612-6770.
News Source: Whiteflash Inc. :: This press release was issued on behalf of the news source by Send2Press® Newswire, a service of Neotrope®. View all current news at: http://Send2PressNewswire.com .
Whiteflash Announces New Feature on AGS Laboratory Diamond Reports
April 19, 2012
HOUSTON, Texas, April 19, 2012 (SEND2PRESS NEWSWIRE) — In close cooperation with the American Gem Society Laboratories (AGSL), Whiteflash Inc. announced today a new innovation on the Platinum Diamond Quality® Documents (DQD) of all new round brilliant diamonds in stock.
The AGSL has recently introduced a computer generated “Hearts” image which is now available on Platinum DQD and Proprietary branded reports. The Hearts image is an ASET light map illustrating light behavior from the pavilion side of the diamond. Because of the explosive growth in demand for Hearts and Arrows diamonds, this new feature will add value for tens of thousands of consumers. The presence of well defined hearts and arrows patterning in polished diamonds indicates outstanding three dimensional symmetry and top cut craftsmanship.
As a leading provider of Hearts and Arrows diamonds, Whiteflash will be the first company to integrate this new feature into the comprehensive data that we provide on all of our round in-house diamonds. As an internationally acclaimed diamond and jewelry retailer known for its commitment to full transparency and consumer education we feel this feature further validates and strengthens our value proposition. Having tested the accuracy of the AGSL computer generated images against a representative set of actual Whiteflash diamonds with actual hearts images, we are confident in the usefulness of the new imagery.
Objective third party gemological evaluation such as that done by the AGSL (http://agslab.com) is critical to understanding light performance in diamonds. Computer generated ASET (Angular Spectrum Evaluation Tool) images have been an integral part of the AGSL Platinum DQD since its inception. With the dual light maps on the new report (the new pavilion view Hearts ASET image together with the original face up ASET image showing the arrows pattern) the consumer is provided with complete light performance and cut quality information in an easy to understand graphical display, removing the uncertainty surrounding the all-important aspect of diamond cut quality.
Both of the ASET maps are generated by the highly sophisticated and scientifically vetted light performance grading system of the AGSL. High Definition three dimensional Sarin Technologies non-contact scans capture the precise measurements of every facet of the diamond. All that data is fed into the AGSL diamond modeling and ray tracing software that performs millions of calculations and determines the quantity and quality of light coming from every facet of the diamond in a range of viewing angles.
For shoppers searching for diamonds with optimal fire, brilliance and sparkle such as the world class A CUT ABOVE® Super Ideal, the new dual light map report from AGSL is the certificate of choice. If you are shopping for a Hearts and Arrows diamond this is the pedigree you want backing your purchase.
About Whiteflash:
Whiteflash is a full scale manufacturing jeweler specializing in Ideal Diamonds, Engagement Rings and Fine Bridal Jewelry.
The award winning Whiteflash.com website, described by Kiplinger’s Magazine as the “Lord of the Online Rings” enables shoppers the world over to view, compare and purchase top quality diamonds, engagement rings and fine jewelry in a convenient and secure environment.
Whiteflash is the first jewelry retailer in the world to attain ISO 9001 certification for total quality management.
For more information, log onto http://www.whiteflash.com or call toll free 877-612-6770.
News Source: Whiteflash Inc. :: This press release was issued on behalf of the news source by Send2Press® Newswire, a service of Neotrope®. View all current news at: http://Send2PressNewswire.com .
Whiteflash Launches Ideal Cut Princess Diamond Promotion
March 29, 2012
HOUSTON, Texas, March 29, 2012 (SEND2PRESS NEWSWIRE) — Whiteflash Inc. announced today the launch of a new sweepstakes to create awareness for their A CUT ABOVE® Princess line of certified ideal diamonds. Through their Facebook Fan Page participants will be asked to vote on two popular items; A half carat A CUT ABOVE® Princess pendant vs. a half carat total weight pair of A CUT ABOVE® Princess earrings. Simply by voting participants will be entered to win one of these fabulous diamond jewelry pieces.
Best known for their A CUT ABOVE® Hearts and Arrows Round Diamonds, Whiteflash has also developed one of the finest inventories of AGS certified Ideal princess cut diamonds of any retail jeweler in the world, including the A CUT ABOVE® Princess super ideal. By virtue of immaculate cut craftsmanship these diamonds exhibit light performance at the very top of the scale delivering optimal fire, brilliance and sparkle.
Entry in the Princess Sweepstakes is open to anyone and can be accessed through a link on the Whiteflash website or by going directly to the Whiteflash Facebook page. Simply click on your favorite of the two designs and you are in the drawing!
The Princess Sweepstakes runs through the Diamond Month of April. The drawing will be held and winner announced in the first week of May, 2012.
The tremendous popularity of the Whiteflash “Give it the Yes Vote and Win” series on Facebook was highlighted last month by Michelle Mastas who was so thrilled upon winning a fine diamond and pink topaz ring that she had the Whiteflash logo tattooed on her lower leg. Contestants are not required to go that far in showing their appreciation! While most customers simply post online reviews and testimonials to express their satisfaction, Whiteflash was quite honored by Michelle’s special show of support.
About Whiteflash:
Whiteflash is a full scale manufacturing jeweler specializing in Ideal Cut Diamonds and Engagement Rings. All in-house diamonds include an extensive benefit package including a 100 percent lifetime trade up benefit. A strong team of GIA trained gemologists and accredited jewelry professionals work directly with each individual client. Local customers are welcomed in their Houston, Texas showroom.
The award winning Whiteflash.com website, described by Kiplinger’s Magazine as the “Lord of the Online Rings” enables shoppers the world over to view, compare and purchase top quality diamonds, engagement rings and fine jewelry in a convenient and secure environment.
Whiteflash is the first retail jeweler in the world to attain ISO 9001 certification for total quality management. For more information, log on to http://www.Whiteflash.com or call 877-612-6770.
News Source: Whiteflash Inc. :: This press release was issued on behalf of the news source by Send2Press® Newswire, a service of Neotrope®. View all current news at: http://Send2PressNewswire.com .
